Radio Copy Guidelines

The RACC’s Radio Copy Guidelines are listed alphabetically below. Choose a letter or click on Full Index for a full listing. 

If you are looking for something specific within the guidelines you can search for a keyword or topic by using the search box in the Right Hand Panel. 

If you wish to print out the Radio Copy Guidelines in their entirety, please click here for a PDF version.

A - B - C - D - E - F - G - H - I - J - K - L - M - N - O - P - Q - R - S - T - U - V - W - X - Y - Z

These guidelines are not meant as further rules about existing rules, or another code of practice about an existing code of practice. Instead, they should be seen as a quick-reference source containing basic reminders for all personnel who ‘clear’, produce or write radio copy.

The Guidelines are not exhaustive and are updated regularly. They are written specifically for radio station ‘local’ clearers, copywriters, producers, sales executives, advertising agency creatives, agency administrative staff etc. Their content is based on RACC’s experience of clearing radio advertisements since 1996.